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Hyacinth Entertainment is an entertainment company and music agency founded by Song Ji-ae on July 11th, 2010. The company's name originates from the founder's favourite flower.

company's logo
Artists[]
3rd Generation Groups[]
AERA: A short lived group which. debuted on March 16th, 2015 and disbanded on the exact same date, 1 year later. The members consisted of Song Jihyo (the own founders daughter), Yang Ha-yoon and Kim Bora. They debuted with the song "Wonderland" and released two comebacks following debut.
5th Generation Groups[]
D4YDREAM: The company's first boy group. The group is set to debut on July 11th, 2024, completing the member's 1 year training period. D4YDREAM's final lineup has not been released.
Soloists[]
YANG HA-YOON: the former member and leader of aera decided to continue creating music even after the group's disband. She debuted on August 17th 2015, shortly after the disband, with the song "The Target". She continued the girl crush concept that had originally been intended for aera, and is still active to this day, releasing five mini albums since her solo debut.
JEON JUNGWON: the first trainee and idol of the company. He debuted the with album "CHECKMATE", with the title track "Lie to Me". He followed a dark concept, and released four full lengths albums since his debut.
Former idols[]
SONG JIHYO: Being the founder's daughter, the company is promised to her. She is currently on her mother's board of advisors.
KIM BORA: Driven by her love for music, the former member of aera is focused on producing music for the very same company. She is set to co-host "Project DNA" alongside Red Velvet's own Irene.
Survival shows[]
PROJECT DNA[]
Project DNA is a survival show managed by Hyacinth Entertainment. The show is an attempt to find the next big 5th generation girl group. It is set to premier in 2024, with Red Velvet's Irene and Kim Bora hosting. The first episode's release date has not be announced.